Protect your business with Seriously Trademarks®

Because we care about you and your business assets.

At Seriously Trademarks® we care about our customers and we spend the time to help them to protect their most important assets including their product name, business name, their logo, slogan, and/or domain name by assisting them through the complex process of trademarking. We are able to consult and process within 24 hours.

Why work with us?

Seriously Trademarks® is a boutique trademark specialist offering the following advantages to you and your business:
  • Trademark research
  • Expert handling of your trademark application
  • Personal service and guidance every step of the way
  • Branding strategy

Enquire with us today!

It takes time to register a trademark so we want to make sure you get what you want in the fastest possible time-frame, no fuss, no tears. Let us help you today.

NEW ZEALAND: Call us now on 09 449 0627 or +64 9 449 0627 for a quote or contact us with your query.

AUSTRALIA: Call us now on 1300 118 123 or +61 3 9111 0699 for a quote or contact us with your query.

We work with you to protect your intellectual property

New Zealand boasts one of the highest number of small businesses operating within one country. However, many small businesses do not think it's important to trademark their business name or product range as they truly believe that they are protected by their company trading name and/or that it's not worthwhile to trademark it as they are only a small operator.  

Both line of thinking is false, as it is particularly important for small businesses to trademark as they lack the funds and/or resources to contest any allegation of infringement from the trademark owner.  If caught infringing on an existing trademark, the cost of re-branding could be very costly (new logo, new name registration, new signage, new website, new stationery, business cards and so forth).

At Seriously Trademarks® we can take the hassle out of registering for trademarks in New Zealand and Australia as well as internationally. This is because we work with our legal experts to ensure that your application is processed speedily, without error and importantly, in accordance with your instructions.

What Our Clients Are Saying

I wanted to trademark my logo and business name to protect myself from unscrupulous operators trading off my name. Also I wanted to prevent someone else actually registering my logo or business name and then forcing me to change. I did not realise that owning a business name and a website domain name, WAS NOT enough to protect me from competitors. It’s not just a name that I would lose, it’s the goodwill that I have built over time in my business that will also be lost if someone took BRT Shooters Supply name from me. I contacted Binh Rey (Seriously Trademarks) about trademarking my business name and found her knowledgeable as she knows her stuff! I also found that her service was excellent which is refreshing these days.

Trademarking is quite a process but Binh sorted it all out and made it happen. I now have both my logo and my business name registered as trademarks. “Great service, highly recommended”.

Stuart Elliott, Owner

BRT Shooters Supply®

I was very keen to get my product name registered to protect myself from competitors using it.  Seriously Trademarks was able to provide me with great reassurance during the application process and always seemed to deliver what she promised with a smile. Now my product name and logo is trademarked and protected.

Wendy Rose - Wentara Pty Ltd , Koto® Owner

Binh Rey from Seriously Trademarks was an inspiration in the way she consulted, guided and managed my registration program. I would [and will] strongly recommend her to all my associates as her expertise and general demeanour are qualities constantly sought and far too rarely found.

Graeme Harry - Mindology™ Game inventor

Binh from Seriously Trademarks, was very helpful in assisting us with trademarking our new cosmetic product range name. We would gladly recommend her services. She helped us obtain, Citygreen Lifestyle Inbloom® trademark.

Hao Weng - Australian Winesongs Group Pty Ltd Manager Assistant

I have been running my carpet cleaning services for many years in Queensland and recently in 2012, I found that my competitors were starting to use my trading name to promote themselves in their advertising, including Google ads. By successfully trademarking my business name “Carpet King” I am now able to send legal letters to my competitors asking them to stop using my brand name as it is now clearly illegal for them to continue to do so. I can also now write to Google and ask them not to sell “Carpet King” as an adword as I am the owner of this trademark in Australia.

Binh Rey (Seriously Trademarks) assisted me throughout the whole process from start to finish. She didn’t try to sell me her services; she helped me understand my options prior to deciding if I wanted to proceed with the trademark application in the first place. Binh made everything very straight forward and she was a pleasure to deal with.

Robert Snow, Director Carpet King®

I write to thank you for the attention to detail and assistance with our registration of a trademark recently.

This is a daunting field to the unknown, and you made it not only a trustworthy experience but an easy hassle free experience.

When I started looking for help, the internet search engine results were full or tricks and shark like returns that were just too hard and daunting. Thank you Seriously Trademarks.

Steve Caunt - Fire Services Plus Pty Ltd Principal Director

It is with pleasure that I’m writing this testimonial of my experience with Binh Rey from Seriously Trademarks. Though I have only dealt with the team for a little less than a year, they very quickly summed up how they could help my business through trademark application process. I was clearly told of all costs up front and they delivered exactly what they said they would, and I love the fact that they are always available to assist at any time.

Kien Lee, Business Development Director, Ecobud® www.ecobud.co.nz

I would definitely recommend Binh Rey from Seriously Trademarks. Binh looked after us from start to finish. Not only was she a pleasure to deal with, she made the complex trademark process much easier to understand through her proactive communication during the nine month period. Even though there were issues with our application mid-way through the process, Binh was able to explain our options in a clear and uncomplicated manner and guided us through the hiccup.

We are now the proud owners of the “Gourmet Union®” trademark which we plan to use on our packaging and promotional materials with the knowledge that our brand is protected.

Leah Graeve, Director, Gourmet Union® www.gourmetunion.co.nz